WALKING BLESSING

Credits
Creative Direction: King-David Aduloju
Client: HOLISTIC ENTERTAINMENT. 2024

Role: Art Direction

Holistic Entertainment entrusted me with the task of spearheading the visuals and overall art direction for their artist, Sosa-E, and his latest project titled "Walking Blessing." The initial creative input included a collection of images, incorporating portraits of Sosa and snapshots depicting him in motion.

To encapsulate the concept of a "walking blessing," I strategically chose to feature Sosa's portrait as the central image, symbolizing the core essence of the project. The images showcasing movement were carefully integrated to support the theme, enabling the creation of a dynamic visual narrative that aligned seamlessly with the project's overarching concept. My vision for the motion cover aimed to craft a compelling illusion of movement, enhancing the overall impact of the artwork.

In order to achieve a cohesive visual identity, I went a step further and designed a custom typeface exclusively for the project's title and Sosa's name. This bespoke typography served as a unifying element, tying together the various components of the artwork and contributing to the project's distinct and memorable aesthetic.